Mark April 4th on your calendar as the 2017 Ben & Jerry-est day of the year: Free Cone Day! For the past 38 years, Ben & Jerry’s has opened Scoop Shops to dish out free ice cream to fans, thanking them for being so uniquely awesome. The tradition has continued to grow, beginning in the small state of Vermont, and now spanning across the globe. Fans are invited to all three Ben & Jerry’s on the Eastside, located in Bellevue Square, Kirkland waterfront, and the Issaquah Highlands, from 12pm to 8pm to join in on the company’s long-time tradition of thanking fans for their commitment and ongoing support.
The company was founded on the idea that business has not just the opportunity, but also the responsibility, to give back to the community. Free Cone Day is a long standing tradition when it comes to benevolent acts, and as Jerry said, “If it’s not fun, why do it?” The annual anniversary merges the two founding principles and demonstrates that giving back to the community is just as sweet as free ice cream.
“We love getting involved with and giving back to our communities. It’s amazing what we can do together over shared values and several scoops of ice cream,” said Mark Mullet, owner of the three Eastside franchise shops. Ben & Jerry’s has been a longtime advocate of social causes like marriage equality and climate justice, and ensuring that their ice cream is made in the best way possible which includes sourcing Fairtrade and non-GMO ingredients.
Ben & Jerry’s continues to deliver on the chunky and funky flavors fans have grown to love and expect. In addition to dishing out the chunks and swirls, each Ben & Jerry’s will partner with a local organization, incuding Bellevue LifeSpring and the Issaquah Relay for Life, in an effort to spread the word on the great work each organization does as well as collect donations.
So the biggest question is, what flavor will you have on Free Cone Day?
Log on to www.benjerry.com/scoop-shops/free-cone-day to find Free Cone Day at a Scoop Shop near you.